The Beauty of Sight reception, recently held at the Perez Art Museum Miami, ushered in a new era for the Miami-based Florida Lions Eye Bank. Friends and supporters of the 52-year-old non-profit organization that has helped restore the sight of nearly 60,000 people celebrated the launch of the eye bank’s renewed brand and announced a series of marketing and communications initiatives.
Amid the art and architecture of the museum, more than 100 supporters applauded the future direction of the organizations, including an updated logo, increased awareness through expanded digital and social media, community outreach and special events.
Among the attendees were local ophthalmologists, hospital administrators, elected officials, representatives from South Florida medical examiners officers, and board members from Lions Clubs throughout the South Florida region.
“This was an opportunity to thank our supporters and unveil both our new brand and community initiatives within a beautiful setting,” said Medical director Sander Dubovy, M.D.
Executive director Elizabeth Fout-Caraza announced upcoming events and partnerships with the Miami Marlins, Jungle Island, and a 5K run with the Life Alliance Organ Recovery Agency. Sponsors for the evening were Wells Fargo Private Bank, The Lubitz Financial Group and the Marlins Foundation.