The 90-year-old veteran South Florida Real Estate firm, The Keyes Company, announced the launch of a new, fresh look for the independently owned organization. Inspiration for the move stems from the company’s family orientation, its values of heritage, sincerity and individuality, and its mission to empower both Associates and customers through a full suite of real estate products and services.
The new brand encompasses the meaning of what has made Keyes unique. Keyes CEO Mike Pappas said, “We are stronger than the sum of our parts. I’m third generation in this business, and it’s exciting to see our brand reflect our complex organization with a modern new look. 2015 was a record-setting year, thanks to our Leadership Team and our top notch Associates.”
Alex Ruiz, manager of The Keyes Miami Lakes Welcome Center branch office, said, “Our Miami Lakes team has once again celebrated a successful year with multimillioin dollars in production. We have Associates that specialize in all aspects of real estate including commercial, business and land, but most of all, we are the Miami Lakes Home Town Realtor.”